Announcing the Second Annual Tirota/Finish Line Social Impact Script Competition

Celebrating socially relevant stories that build understanding and help empower the change we want to see.

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From Entertainment to Engagement

The ability of
purposeful content to
move audiences
is considerable—and growing.

of respondents said that they’re attracted to movies and documentaries addressing important social issues or causes.

80%

And yet, purpose-driven entertainment doesn't always

maximize its potential

for social action—

or commercial success.

of Americans feel

frustrated when a movie or TV series about an important social issue doesn’t provide information about how

to take action.

62%

 

But what if creators of

purposeful content could help audiences translate

passion into action—

and, as a result, economically

and effectively attract greater

attention to their films, TV, music or other entertainment?

That's where we come in.

TIROTA is a groundbreaking communications and engagement agency that energizes issues and showcases content to spark viewers into action. 

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